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Client: Serrano Hotel
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Media: Variety, LA edition
Art Director: Janny Yang
Creative Director: John Marin
Headline: I want a bottle of aspirin, a gallon of vodka and my
agent publicly flogged.
Body Copy: Whatever makes your stay ideal, The Serrano Hotel will
do it (as long as it doesn't get us arrested, of course). Kick back with
an elegant room in our plush surroundings, intimate atmosphere and
ridiculously attentive service in the heart of San Francisco.